Insights & Strategies
Explore the latest trends in conversion rate optimization, digital marketing, and growth strategies.
SaaS Onboarding Emails: 12 Sequences That Convert Trial Users to PaidSaaS Churn Benchmarks by Industry: Where Do You Stand?
12 practical onboarding email sequences to convert SaaS trial users, reduce early churn, and improve retention with behavior-triggered and urgency tactics.
Practical stress-management tools for SaaS founders to cut decision fatigue: focused apps, automation, and short mindfulness routines to protect energy and clarity.
B2B Conversion Rate Optimization: The Ultimate Guide for 2026
Master B2B CRO with proven strategies that drive 30-50% higher conversion rates. Learn the key differences from B2C, metrics that matter, and tactics for every funnel stage.
B2B SaaS Pricing Strategy: The Complete Framework (2026)
Master B2B SaaS pricing with proven strategies that maximize revenue. Learn value-based pricing, packaging tactics, and pricing page optimization for enterprise sales.
47 Companies With Freemium Models: B2B SaaS Success Stories (2026)
Comprehensive analysis of 47 successful companies using freemium models. Learn freemium-to-paid conversion rates, strategies, and when freemium works for B2B SaaS.
Short daily meditation reduces stress, sharpens focus, and builds emotional intelligence, helping SaaS leaders avoid burnout and improve decision-making.
Compare subscription, usage-based, and tiered pricing for AI-driven BI that tracks real-time product metrics, with pros, risks, and guidance to choose.
top 20 brands or products that match these criteria: multivariate vs. a/b testing pros and cons.
Compare 20 A/B and multivariate testing platforms with pros, cons, traffic recommendations, scalability, and integrations for SaaS teams.
Compare seven AI visibility platforms by pricing, enterprise features, and custom reporting to find the best fit for BI integration, security, and scalability.
how much more do marketers spend on new customer acquisition vs. expanding revenue from existing customers in saas
Marketers spend ~20% more on new SaaS customers even though acquisition costs 5–25× more than expansion; focus on LTV:CAC and NRR.